By default, Yusp only tracks 3 event types:

view events: when a product page is viewed

browse events: when a non-product page is viewed

rec click events: when an item in a recommendation box is clicked on 

In order to track purchases on your site as well, you need to implement a buy tracking code. It is highly recommended that you implement buy tracking for Yusp, because:

  • "Buy events" represent valuable, additional information that Yusp can use to further increase the accuracy of your recommendations.
  • By implementing buy tracking, you can track important additional metrics, such as revenue through recommendations / all revenues. 

To start to track buys with Yusp, you need to do the following:

  • Make sure your general Yusp tracking code is inserted into the header section of your checkout complete (or thank you) page.
  • Edit and paste the below script into the checkout complete page of your website. 


var _gravity = _gravity || [];
 // one buy event for each product bought
 _gravity.push({type: "event", eventType: "BUY", itemId: "12", unitPrice: "49", quantity: "1", orderId: "ord1118"});
 _gravity.push({type: "event", eventType: "BUY", itemId: "23", unitPrice: "5.25", quantity: "2", orderId: "ord1118"});


Ideally, the script above generates one object per one item bought, which constitutes one Yusp buy event. These will be stored in your event database, alongside other events.